Natural Value

Phone: (916) 836-3561

About Jody and I started Natural Value in 1995 with 25 products, and a mission to make natural and organic foods, and environmentally friendly non-foods, affordable. ​ We grew in size over the years. We added products, lost some, and have close to 200 now. We have 28 vendors and suppliers, and we are looking to add 20 more who will supply us with another 150 products. We do business a little differently than most companies. We find one producer in each product category and stick with them. No searching for the lowest price – we want quality products at a good price. We really and truly believe in partnerships. ​ For the first 14 years, we did everything ourselves. My oldest daughter helped out for a while but her interests were in other areas. ​ After Jody had a life-altering illness in December 2008, we realized we couldn’t handle everything ourselves anymore. Natural Value has grown beyond just the two of us, and we couldn't do it all without our amazing employees, meet our team.